Sales Make or Break your Business- Hire a Fractional CRO or Head of Sales

Generating revenue is essential for startup growth, but early-stage startups often lack the resources for a full-time Chief Revenue Officer (CRO) in charge of sales.

Many founders either rely on sales advisors to take on the role of a Sales Leader or they hire their first SDR who are ineffective and fired after wasting 6 months of runway.

A fractional CRO offers hands-on leadership to build a scalable sales process, optimize pricing, reach out to their network, and set up the right CRM tools. They don’t just advise on what your sales team should be doing—they lead the charge, creating the sales deck, training your team, and driving revenue growth.

Typical work a fractional CRO might be doing:

• Sales strategy: Designing and implementing a plan to drive revenue growth.

  
  

• Sales deck creation: Building the core sales materials that resonate with customers.

  
  

• Team development: Training and mentoring the sales team to close more deals.

  
  

• CRM setup: Selecting and implementing the right CRM tools for managing customer relationships.

  
  

• Revenue forecasting: Creating a revenue model that aligns with your growth goals.

Get in touch and we will help you find your fractional CRO.